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Brand Name: Apple
Product: iPhone
5 Things that come to mind...
1. When I think of Apple I think of expensive products.
2. The ad's really stick out because they are creative and the music they use is always new. They sell the product not a celebrity. Apple sells itself.
3. I think of snobby people who look down on others that don't have everything Apple.
4. Apple is used in product placement everywhere. So it is very recognizable all of the time. When it pops up on the screen I think of the product.
5. When I go to the mall the Apple Store is one that always sticks out. It always looks futuristic and cool inside.
According to website www.brandtags.net the customers many of the words that were the biggest were the ones I agreed with the most. The positive ones were very easy to agree with. Some of these words include "trendy, white, and love" The products are very trendy and the color white is very clear and classy. People love their Apple products. They go crazy over them. Another one that stuck out was the word "Expensive" because many people think about this.When I got my iPhone I just felt like I needed to have it because it had everything I needed.
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